New product design and development is often the result of personal vision. Harnessing this often requires a special receptiveness and enthusiasm at all levels of an organization, which serves to unlock potential and can turn the entire organizational pyra
Additional ISBNs
9781280050176, 1280050179
Managing New Product Innovation Ebook
By: B. Jerrard
Publisher:
routledge
Print ISBN: 9780748408597, 0748408592
eText ISBN: 9780203212172, 9781482268102, 1482268108
Edition: 1st
Pages: 249
Format: PDF
Available from $ 115.50 USD
SKU: 9780203212172R180