Transnational Management Text and Cases in Cross-Border Management 8th Edition by Christopher A. Bartlett
By: Christopher A. Bartlett
Publisher: Cambridge University Press
Print ISBN: 9781108422437, 1108422438
eText ISBN: 9781108527446, 1108527442
Edition: 8th
Transnational Management offers an integrated framework describing the strategic tasks, organizational capabilities and management roles and responsibilities for successful and responsible managers of international businesses in today?s global environment. Original frameworks, influential concepts and practical examples are included throughout.