Business Research Methods 13th Edition by Pamela Schindler
By: Pamela Schindler
Publisher: McGraw-Hill Higher Education
Print ISBN: 9781259918933, 1259918939
eText ISBN: 9781260210019, 1260210014
Edition: 13th
Copyright year: 2019
The Thirteenth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students? grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project if desired by the professor.
